Tuesday, May 17, 2011

Toy2R x Jimmy Black

American Adventure – the covert project between Toy2R x Jimmy Black

Toy2R was recruited by fashion shoe company, Jimmy Black, for a mission of the utmost importance – to capture the attention of fashion conscious rebels across the globe with the latest gear.
Introducing the new American Adventure line from Jimmy Black. This comfortable footwear is ready for military duty with its camouflage and rank insignia styling. Also incorporated into the design is the Toy2R Toyer logo on the heel of each shoe.
In recognition of duty served, Toy2R has also created three new 2.5 inch Jimmy Black Qee Bears to compliment the line. With the purchase of each pair of JB’s, new recruits will receive a matching Qee to complete their arsenal.
American Adventure can be obtained at MiXTRA stores, a brand new concept in sports retailing, incorporating trends, rhythm and art in one shop located in Kowloon located in the Tsim Sha Tsui Art and Style Shopping Mall – K11.

Showing strength, power and fashion sense, Toy2R continues to lead with way with clever and strategic collaborations.